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Broadcast Email

Make your comms go further with integrated and effective email communication

Streamline and revolutionize your internal communications with personalized broadcast emails. Whether it's company newsletters, leadership updates, or crisis communications - control everything from your digital workplace. Automate workflows and use pre-configured templates to quickly create targeted email blasts that dynamically populate with relevant content.

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Every message can land with impact across thoughtful, dynamic email

Drag & drop email templates

Design dynamic, targeted, and engaging emails in mere minutes. Choose from a library of pre-built broadcast email templates for any use case. Or, utilize the intuitive drag-and-drop builder to create your own and save them for later. Bring life to your intranet emails and alerts with exceptional branding, unique theming options, and rich media like images and GIFs.

Schedule & automate emails

Schedule emails, regular broadcast newsletters, push notifications, and alerts in advance to align with your engagement strategy. Simplify your employee experience by automating tailored emails across the entire employee journey, with ai-powered intranet functionality. Streamline communication and support users with more meaningful interactions. Ensure they’re getting the right information, at the right time, every time.

Integrate with all your channels

Unite your digital landscape, consolidate your comms tools, and end app switching with a platform that lets you do it all in one place. Leverage every channel effortlessly and deliver visually engaging, timely, and intelligent internal communications with just a few clicks. Whether your employees are deskless or office-based, keep them informed with targeted push notifications, Teams messages, and email broadcasts, depending on their needs.

Personalize your messaging

No need to curate multiple emails for different regions. Deliver dynamic and automatically selected relevant content to all your employees in one highly personalized email. Leverage user data and preferences to send comms that strike a personal chord, keep them engaged, and help them get the job done. Give mass messaging a new lease of life with individuality at its center.

Reach non-platform users

Reach the hard-to-reach, like your frontline and traveling employees. Go where your people are, whether that’s tablets, mobile devices, or kiosks. Discover who is missing your messages and retarget them in a way that can’t be ignored. Send mandatory reading alerts and native push notifications so employees always know what’s going on, even if they’re not frequent platform users.

Learn about your audience

Defeat email fatigue. Measure and analyze the impact of all your comms via built-in analytics dashboards, and see exactly who is reading and engaging with your content. Build defined audiences according to department, region, level, and more to uncover deep insight into what your employees really care about. Continually optimize your strategy and ensure that every email is relevant.

Design dynamic, targeted, and engaging emails in mere minutes. Choose from a library of pre-built broadcast email templates for any use case. Or, utilize the intuitive drag-and-drop builder to create your own and save them for later. Bring life to your intranet emails and alerts with exceptional branding, unique theming options, and rich media like images and GIFs.

Schedule emails, regular broadcast newsletters, push notifications, and alerts in advance to align with your engagement strategy. Simplify your employee experience by automating tailored emails across the entire employee journey, with ai-powered intranet functionality. Streamline communication and support users with more meaningful interactions. Ensure they’re getting the right information, at the right time, every time.

Unite your digital landscape, consolidate your comms tools, and end app switching with a platform that lets you do it all in one place. Leverage every channel effortlessly and deliver visually engaging, timely, and intelligent internal communications with just a few clicks. Whether your employees are deskless or office-based, keep them informed with targeted push notifications, Teams messages, and email broadcasts, depending on their needs.

No need to curate multiple emails for different regions. Deliver dynamic and automatically selected relevant content to all your employees in one highly personalized email. Leverage user data and preferences to send comms that strike a personal chord, keep them engaged, and help them get the job done. Give mass messaging a new lease of life with individuality at its center.

Reach the hard-to-reach, like your frontline and traveling employees. Go where your people are, whether that’s tablets, mobile devices, or kiosks. Discover who is missing your messages and retarget them in a way that can’t be ignored. Send mandatory reading alerts and native push notifications so employees always know what’s going on, even if they’re not frequent platform users.

Defeat email fatigue. Measure and analyze the impact of all your comms via built-in analytics dashboards, and see exactly who is reading and engaging with your content. Build defined audiences according to department, region, level, and more to uncover deep insight into what your employees really care about. Continually optimize your strategy and ensure that every email is relevant.

Testimonials

estee-lauder-companies
Retail

"I’ve had a great career of building digital communications platforms for many high-profile companies. And the engagement, the creativity, the branding, and the ease-of-use of this platform is like nothing I’ve used before."

Nancy Maloney Executive Director of Global Communications, The Estée Lauder Companies
cae-b&w
Technology

"Since we started using the Broadcast Center for our global newsletter, our team’s ROI has improved significantly. It used to take 20-30 hours per week to produce our newsletter, but now, with the Broadcast Center's ability to link intranet articles, we've reduced creation time by 80%. From August to October 2024, our click rate increased by 12% compared to last year. This shows the substantial benefits of the Broadcast Center in driving more traffic and connecting email and intranet content."

Laurie Thibault Communications Advisor - Global Communications, CAE
best-buy-b&w
Retail

"Unily fit our vision and met our strict security protocols on the backend. We’re very excited to be working with Unily to design an intranet that will enable our employees to feel more connected."

Scott Parker Communications Specialist, Best Buy

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Explore Customer Stories

Across the globe, in every industry, Unily is empowering workforces to connect and thrive.

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Hospitality
99%

adoption across Atlantis Dubai's 6,000+ staff

kerzner

“The last few years have been a record-breaking success for Kerzner International... It’s no coincidence that the advancements we have seen in our colleagues’ emotional engagement have happened in parallel with the evolution of our digital employee experience platform and our partnership with Unily.”

Philippe Zuber
CEO at Kerzner International
Read the Case Study
unily-and-estee-lauder-companies-selected-as-worlds-best-intranet-of-2022-by-nielsen-norman-group
Retail
60k+

employees working across diverse roles and locations, with brands sold in more than 150 countries

elc-white

“It was really important that we had a company that could grow with us. We're ambitious here. We really care about employee engagement and employee efficiency... We needed somebody that was going to have the ambition for that. And Unily has been that partner.”

Kerry O'Donnell
Executive Director Technology Lead for Global Communications and Corporate Functions at The Estée Lauder Companies
Read the Case Study
cathay-pacific-launching-an-award-winning-mobile-intranet2
Travel & Transport
4.9m

user sessions in it's first year of launch, with 79% mobile app users

Cathay-logo-white

“The introduction of The Hub has transformed the way we connect and interact with our employees globally. The technical qualities of the solution itself and the great care we have taken in its design have combined to enable us to engage with employees who were previously hard to reach. It has provided a brand-enhancing addition to our employee experience”

Tony Reynolds
General Manager of Employee Experience at Cathay Pacific
Read the Case Study
baker-hughes-1
Energy
10x

more average visits than the previous legacy intranets combined

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“Our people now have so much relevant data at their fingertips - they can find everything that they want on the platform. And that consistency of information is driving consistency into the business. It has been a real success story.”

Brenda Clark
Vice President of Transformation and Enterprise Employee Communications at Baker Hughes
Read the Case Study

Broadcast email FAQs

What is broadcast email?

Broadcast email, also known as a mass email or newsletter, is an electronic message sent en masse to a list of contacts. It allows you to reach multiple people with just one click instead of sending out multiple copies of the same message separately. It’s often used as a marketing tool to reach large target audiences with promotional content and product offers. Broadcast email is also an excellent way to keep employees up to date with the latest company news and keep them connected, no matter where they are in the world.
How do you write a good broadcast message?

Writing a good broadcast message involves creating engaging and informative communication that reverberates with your audience. Before you start, it’s important to identify the goal of your broadcast message. Once you’ve defined your purpose, here are some ways you can craft compelling broadcast messages:

  1. Target your content
  2. Add unique branding
  3. Use rich media elements
  4. Define email use cases
  5. Track & monitor results
What is the purpose of a broadcast message?

The main goal of sending a broadcast message is to quickly communicate the same message to multiple people simultaneously, usually to inform or raise awareness about something. One great advantage offered by broadcast messages lies in the relative ease with which they allow businesses to track how many people have received the message and interacted with it. With Unily’s broadcast email software, businesses can personalize broadcast messages according to specific users’ demographics or interests so that the messages become more effective and visible according to their devices, location, and needs.
How do I create a broadcast message?

Depending on what platform you’re using, there are various ways to create broadcast messages. One of the most efficient tools for doing it is the broadcast email function found within Unily’s employee experience platform. This omnichannel tool allows you to send highly customized messages to defined audiences in your organization, allowing you to beat employee engagement fatigue once and for all. With a library of pre-built, easy-to-customize internal communication email templates, you can create, populate, automate, and schedule dynamic emails in seconds.

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