Driving the next era of growth through employee experience
At Unite 24, I had the pleasure of sharing a vision for the future of employee experience (EX) and how it will be a defining factor in driving organizational velocity in the years to come. This shift is more than a trend; it’s an opportunity to build a competitive advantage by investing in our people in a way that directly impacts our bottom line. For those of you in senior leadership roles - whether you're in IT, the C-suite, or overseeing strategy - this message is for you.
From customer experience to employee experience
The last decade brought CX to the forefront of business transformation, reshaping industries and consumer expectations. But as we look to the next decade, the focus is shifting toward employee experience. Companies investing in EX early on are reaping the rewards, with threefold revenue growth and up to 11x profit increases. The opportunity is clear: EX is the foundation for building sustainable growth, reducing an annual global productivity loss that’s costing organizations $8.8 trillion.
Leading through a time of rapid change
The workplace has evolved dramatically in recent years, and we must adapt to stay ahead:
- Hybrid Work is Here to Stay: With half of all employees working in hybrid models, this new flexibility isn’t just a trend - it’s become a core part of the modern workforce.
- The Power of AI: Generative AI is poised to redefine nearly half of all work activities. By 2028, the AI market is expected to triple, underscoring the importance of implementing governed AI in a way that enhances productivity without compromising trust.
- Digital Distractions as a New Challenge: Research shows that employees are frequently distracted, impacting productivity and well-being. It’s a challenge that requires our attention, especially with 59% of employees reporting increased stress due to digital noise.
Organizational Velocity: The key to thriving in a changing world
Organizational Velocity is the true measure of success in navigating today’s business landscape. It’s the capability to adapt, align, and move with purpose. At Unily, we’ve identified five core principles that will drive this velocity:
- Purposeful Alignment: Creating a unified mission, ensuring every employee understands and is committed to the organization’s goals.
- Deep Engagement: Building meaningful connections and a strong sense of belonging among hybrid teams.
- Simplicity: Reducing complexity in our digital tools, providing fast and integrated access to necessary information.
- Governed AI: Leveraging AI thoughtfully and responsibly to empower our teams without compromising integrity.
- Velocity Culture: Fostering a culture that prioritizes empowerment, agile decision-making, and a relentless focus on execution excellence.
Real-world examples: How our clients are gaining speed
We’re fortunate to work with organizations like Wipro, WSP, and National Grid that are already achieving impressive results:
- Wipro: Through its “The Dot” Unily platform, Wipro has transformed the way 230,000 employees receive communications, decreasing all-company emails by 80%.
- WSP: Their “Canopy” Unily platform breaks down silos, accelerates onboarding for acquired employees, and facilitates valuable knowledge-sharing, all aligned with their strategic goals.
- National Grid: By reducing digital noise from a complex technology ecosystem, they have saved employees nearly two hours per week, resulting in a gain of over 93,000 productivity days annually.
The engine, the fuel, and the drive for growth
Think of your organization as a high-performance car. Your employees are the engine, and a best-in-class EX platform is the fuel. With the right platform, your organization can tackle the “velocity drain,” where lack of engagement and excessive digital friction slow progress. By investing in EX, you’re ensuring a smoother, faster drive toward your strategic objectives.
In closing
The world is changing quickly, and as leaders, we have an unprecedented opportunity to foster agility, enhance employee engagement, and drive sustainable growth. At Unily, we believe the next decade will belong to companies that prioritize EX as a foundational business strategy, using it to propel their organizations forward with increased organizational velocity.
Let’s take this journey together, driving forward with purpose, adaptability, and a vision for the future.
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