Session Overview
When Dentsu launched its global employee platform, Dentsu Dot, it set out to do more than connect teams — it built a foundation for innovation. In this session, Sophie Muskett and Neil Marshall unveil how a three-person global team created an intranet experience that fuels creativity, automation, and engagement across a matrixed, 124-year-old organization.
From real-time translation to AI agent orchestration, Dentsu Dot has become both a digital hub and a strategic driver for growth. The team shares lessons from their journey including how they achieved 30x engagement compared to their legacy intranet, won Dentsu’s Grand Prix award, and pioneered the use of intelligent agents to scale personalization and productivity.
Key Insights (What You’ll Learn)
- How Dentsu turned its intranet into an innovation engine.
- The power of small teams driving global impact.
- How AI and automation fuel culture, collaboration, and recognition.
- Lessons from early adoption of Unily’s Agent Orchestrator.
- Strategies for scaling engagement across 71,000 users.
Why Watch
See how one of the world’s leading marketing networks is transforming employee experience into a competitive advantage, blending human creativity with intelligent automation.
Who Should Watch
Digital workplace, internal communications, and transformation leaders seeking to create an innovation-first culture through smart technology.
