As Arc'teryx continues to grow, employees are expected to keep pace with product launches, leadership updates, learning content, and business communications. In a typical month, the team publishes around 24 articles to its homepage. The challenge isn't creating content, it's ensuring critical messages are seen, understood, and acted on.
As the business expanded globally, a traditional intranet wasn't enough. Arc'teryx's lean communications team needed to move beyond static experiences and create communications that would drive genuine excitement around major business moments, without the heavy lifting.
Using Content Studio by Unily, Unily’s first standalone product in its 20 year history, the team is reimagining how communications are delivered. Instead of expecting employees to work through dozens of updates, Arc'teryx can transform a calendar's worth of communications into a single employee catch-up podcast, creating a faster and more engaging way to stay informed. The approach supports the team's wider ambition to create communications that feel more like modern media than traditional corporate messaging.
The result is a more accessible employee experience that helps people stay aligned during rapid growth and change. By making relevant information easier to consume and harder to miss, Arc'teryx helps employees spend less time searching for updates and more time acting on them.
Content Studio is estimated to save each Arc'teryx employee up to 84 minutes per month and delivers a 20% reduction in the time it takes the team to deliver critical communications.